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Contact-level ABM: how Fingerprint rebuilt their motion and opened up new channels
Fingerprint's ABM motion had real limitations: low match rates, no path to Meta, and account-level signals that sales couldn't act on. Here's how they fixed it.
Alex Virden
Jul 2, 2026
The contact-first playbook: how Workbar scaled smarter paid performance
Vector gave Workbar contact-level visibility and timing so ads, outreach, and follow-ups all happen when interest is real.
Alex Virden
Oct 21, 2025
How Goldcast turns event signals into pipeline
Goldcast used Vector to turn event signals, like reg page visits and content engagement, into coordinated plays across ads, email, and BDRs, driving pipeline before the form fill.
Alex Virden
Oct 21, 2025
Thoughtfarmer: From broad to precise to precision pipeline strategy
ThoughtFarmer's motion shifted from broad awareness to precision-based, multi-channel execution where they meet the buyer exactly where they are.
Alex Virden
Oct 21, 2025
Turning buying signals into thought leadership campaigns
With Vector, Klue now runs always-on, contact-level campaigns that generate opportunities while the team sleeps.
Alex Virden
Oct 6, 2025