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Why we repositioned Vector around building ad audiences

How we're solving both sides of the ad targeting problem: building contact-level ad audiences and revealing who engages—by name.

Joshua Perk

29 Oct 2025

The nightmare before launch

Jack Skellington had Halloween Town. Marketers have their stacks. Both worked perfectly — until they didn’t. Discover how Vector’s upcoming launch connects every signal, every ad, and every ghost in your data.

Alex Virden

29 Oct 2025

How Goldcast turns event signals into pipeline

Goldcast used Vector to turn event signals, like reg page visits and content engagement, into coordinated plays across ads, email, and BDRs, driving pipeline before the form fill.

Alex Virden

28 Oct 2025

Ad targeting
doesn't have to be
a guessing game.

Turn your contact-level insights into ready-to-run ad audiences.