Ad audiences
Create dynamic segments from website activity, research intent, CRM data, your entire ICP, tracked accounts, or buying stages. Then automatically push them to any ad platform.
Vector uses device fingerprinting to map contacts’ IDs. This lets you pinpoint actual buyers more accurately, and place your ads in front of B2B buyers in B2C spaces.
Vector filters every audience down automatically: anyone who isn’t a fit for your ICP, or isn’t actually part of the buying committee, never makes it in. No wasted spend on the wrong people.
Native integrations mean the audiences you build in Vector push directly to LinkedIn, Google, Meta, YouTube, Reddit, TikTok, Snapchat, Pinterest, X, and Bing.
“The number one thing is just cutting the noise… every feature really focuses on creating more targeted, more effective, more nuanced campaigns.”
Alexander Goodwin
Director of Demand Gen, Fingerprint
Every account staged with evidence, every ad aimed at a real person, impact you can prove any day of the week.
Filter by visitor activity, contact-level intent, or your entire ICP: the ways you already build audiences in Vector. You can also build straight from any account you’re tracking, or any of Vector’s six buying stages: Identified, Aware, Interested, Considering, Selecting, and Customer. Combine any of these, or use them on their own.
Yes. Select multiple tracked accounts and advertise to all of them at once, as a single audience.
Match rates vary by platform and traffic mix; we publish current benchmarks during onboarding.
