Signal-driven Ad Audiences
Turn signals into hyper-targeted ad audiences
Sync signals from your site, CRM, ad clicks, and more to build real-time audiences and hit them with perfectly timed ads.
Your favorite B2B marketing team's favorite ad targeting tool
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Activate your signals in real time
Your best signals are showing up. But you're dragging them into sales-led motions and cold outreach when you could be powering your ads with them — at the contact level.
Use any signal as a trigger
Build an ad audience from Vector signals like site visits, competitive research, or ad clicks, or bring your own, (think job changes or funding news).
Activate across channels
Build and sync contact-level audiences across LinkedIn, Google, Reddit, Meta, and more.
Retarget smarter
Use Ad Reveal to see who clicks but doesn’t convert. Then run smart retargeting plays based on their site behavior.
“Vector gives us clear, contact-level targeting across all our paid platforms. We can finally retarget contacts within our ICP with precision, making our campaigns more efficient and our spend smarter.”
Ad targeting
doesn't have to be
a guessing game.
Turn your contact-level insights into ready-to-run ad audiences.
Frequently asked questions
What is contact-based advertising?
It’s advertising built for how B2B buyers actually behave. Instead of targeting anonymous visitors or whole accounts, contact-based ads reach real people verified contacts who match your ICP and are already engaging with your brand.
How is this different from retargeting?
Retargeting chases anyone who’s been to your site.
Contact-based advertising focuses only on known, qualified contacts — using real names, titles, and companies, so you spend less on noise and more on buyers who matter.
Where can I run contact-based ads?
Everywhere your audience is. Vector connects your contact data to LinkedIn, Google, Meta, and other major ad platforms so your targeting stays consistent across channels.
How does Vector know who to target?
Vector sees who’s engaging with your brand on your site, in your ads, and across the web and matches that activity to verified contacts from your CRM and data partners. So your audiences always reflect what’s actually happening, not a static list.
